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Event Details
LinkedIn is the premier business networking site with more than 50 million members including executives from all of the Fortune 500 companies. Are you truly making the most of your LinkedIn presence?
Perhaps you are new to LinkedIn, or maybe you are on LinkedIn but don't really know how best to use its basic functionality. Regardless if you are using LinkedIn for business, job seeking, or business networking, you need to ensure you're not wasting your time on LinkedIn.
Get started using LinkedIn the right way by taking this class taught by the published social media author and creator of the Windmill Networking blog Neal Schaffer. Classes are taught in a small environment with one-on-one help to make sure you achieve optimum results for your attendance that you can take home and put to immediate use. The workshop will also offer you a chance to network with other attendees and see how we can put the power of Windmill Networking to use to help each other out.
In this 90-minute workshop, the following topics will be covered:
1) Introduction to LinkedIn
- What is LinkedIn?
- Why is LinkedIn Important for Professionals and Businesses?
2) LinkedIn Set Up
- Confirming Your LinkedIn Objective & Strategy
- Creating Your LinkedIn Brand
- LinkedIn Profile Creation & Optimization
3) Getting Started on Linkedin
- Building Your LinkedIn Network
- Communicating with Your LinkedIn Network
- Finding People to Connect With
4) Overview of LinkedIn's Advanced Functionality
- Introductions
- Recommendations
- Groups
- Answers
- Applications
- Jobs
- Companies
- Profile
Organizer
- Status Update
5) Q&A
By attending this workshop, you will save yourself hours of work trying to discover how to get started and start making LinkedIn work for you!
When & Where
Executive Career Services
12424 Wilshire Blvd., Suite 840
Los Angeles,
CA 90025
Monday, November 30, 2009 from 10:00 AM to 11:30 AM (PT)
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Hosted By
Windmill Networking / Neal Schaffer
Neal Schaffer is the President of Windmills Marketing, a social media marketing strategic consultancy, and has helped multiple companies from a variety of industries with their social media strategic planning and implementation.
Windmills Marketing works hand-in-hand with businesses in a consulting role to understand their corporate objectives and how social media can help them reach their goals. From collaborating with internal stakeholders in generating a strategic plan to coaching and training employees on how best to use the different channels that exist, Windmills Marketing provides a true end-to-end solution for companies who wish to understand, leverage and maximize their social media presence.
Neal is also an internationally recognized speaker on a variety of social media-related topics as well as award-winning author for his best-selling book, "Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn". He is also the creator of the Windmill Networking blog, a trusted source for strategic social media advice.
A social media strategist who has a successful background in B2B sales and business development and is fluent in both Japanese and Mandarin Chinese, Neal provides a unique perspective in helping both businesses and professionals to navigate, embrace, and truly leverage social media as a powerful tool to reach specific objectives.
Neal is a graduate of Amherst College and currently resides in Orange County, California.
Contact Neal at nealschaffer@gmail.com.
